AIGA Urban Forest Project raises Awareness of Urban Sustainability
Ann Arbor, MI; March 2008 -- The Detroit chapter of AIGA (American Institute
of Graphic Arts), the most celebrated organization for design professionals, is
proud to announce The Urban Forest Project. This unique design exhibition will
feature the work of over 30 designers and students from all over Michigan. The project is
an installation of specially designed banners that will be hung on Main Street in Ann Arbor to raise
awareness about sustainability issues in urban areas. Each banner will be
designed using the tree as a metaphor and will explore an issue that the
designer finds pressing and relevant to today's cities. Once the installation
is taken down, the banners will be converted into mail bags and auctioned off
to raise money for a local Ann Arbor
environmental charity.
AIGA
Detroit is also in the process of planning future installation of the Urban
Forest Project in Detroit, Lansing
and Grand Rapids.
The original
Urban Forest Project was conceived by World Studio in conjunction with AIGA NY
and Times Square Alliance. The event brought together 185 designers from 21
countries to create an outdoor design exhibition throughout Times Square in New York City. The Urban
Forest project has also been implemented in Denver
and Portland by
each city's respective AIGA chapters and local partners.
Additional Information:
http://www.detroit.aiga.org
http://www.urbanforestproject.org
AIGA Mission
AIGA's
mission is to advance design as a professional craft, strategic tool and vital
cultural force. AIGA is the place design professionals turn to first to
exchange ideas and information, to participate in critical analysis and to
research and advance education and ethical practice. AIGA sets the national
agenda for the role of design in its economic, social, political, cultural and
creative contexts. It is the oldest and largest membership association for
professionals engaged in the discipline, practice and culture of design.
Founded as the American Institute of Graphic Arts in 1914 as a small, exclusive
club, AIGA now represents more than 20,000 designers through national activities
and local programs developed by more than 55 chapters and 200 student groups.
AIGA Detroit Chapter
AIGA
Detroit has been a chapter of the national AIGA organization since 1986. The Detroit chapter has 340+ members with a network reaching
out to the entire Michigan
creative community including: designers, educators, art directors, web
developers, printers, illustrators, photographers, artists and students.
Through events, programs and initiatives, AIGA Detroit is demonstrating the
value of design to businesses and the power of design in our culture. The
Detroit Chapter is committed to the continued growth of an already vibrant,
creative community and a rich design history here in Michigan.
